The 6 different types of mobile phone users

Posted: 25th November, 2015 in Case Studies, Customer Service, Marketing Services, PR & press, Sales

It is quite unimaginable to think that over 40 years ago mobile phones did not exist in Ireland. In all that time, we watched them evolve from being the large and heavy box used mainly by business people purely for telephone calls.

It evoled to a time when we as consumers started to adopt smaller models that allowed us to not just call but text messages, manage email and take photos. Now we use our phone for almost everything.

It is incredible to think the progress that has been made in such a short time, to the point where mobile phone have become a necessity for everyone – not just in business but in our home lives too. 

Where would we be without our mobile phones especially when you consider that we can access so much from just one device?

It is probably fair to say that our phone become an item that we cannot leave home without. And what got me thinking me about this most, so when I recently came across a humorous yet clever article written by a company called in the It's definitely brilliant marketing.

The article looks at the various habits of mobile phone users and the differences between them. As a result, they came up 6 distinct category types which I have to admit pretty much sums up most mobile phone users I know. The groups include everyone from the technologically challenged to the early adopters of the latest models. Here is a summary of the various groups. Have a look and see which one are you?

  1. The early adopter – these people always have the latest model and best gadgets way before anyone else and the people we go to for advice. We even go to them for advice.
  2. The ‘always plugged in and on’ – you’ll never see these people without their phone attached to their hand, as they are constantly checking their text, emails and social media apps.
  3. The ‘never has credit/data’ – this group of people use up their credit plan each month so quickly that they spend a lot of the time sending “sorry - no credit” texts, asking you to call them back.
  4. The incessant texter – there is always someone who constantly texts no matter where they are or who they are with. Then there is the person who never calls or returns calls – they just text instead.
  5. The technophobe – this group of people hate using their mobile phone and use it to a bare minimum. They probably have a basic phone too which they use purely for calls and texts.
  6. The ‘never has any battery’ – the final group of people have phones so old, they have little battery power or they use their phone so often they run out of power quickly and forget to bring their cables.

For the full article, check it out on the DailyEdge website. It will certainly put a smile on your face and perhaps even get you thinking about your mobile phone habits.

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