Call Focus’s philosophy: “…is to help companies develop sales and marketing strategies that will produce quality results, increase sales and maximise customer satisfaction using various direct marketing techniques…”

Founded in 1999, Call Focus offers a wealth of experience in many areas of sales and marketing, extending across many industry sectors.  Call Focus is directed by Karen Sommerville, an established trainer for ISME/ Skillsnet, a mentor and consultant for Enterprise Ireland, a competent guest speaker at various national industry conferences and contributor to “the persuaders”, a marketing and media radio programme.

Call Focus works from a strategic level in identifying the needs of each customer, right through to the implementation of these projects using:

  • direct marketing
  • channel marketing
  • telemarketing and telesales
  • database marketing techniques
  • skills training

Call Focus understands that the key to a successful business is to make each and every customer feel special at all times.  By creating personalised one-to-one dialogues with customers and prospects, companies can build confidence with customers and ultimately generate sales.